Zahlen und Daten zu den Trendthemen „Mobile“, „Social“, „Cloud“, „Big Data“ und „Apps“

30. September 2013 — Hinterlasse einen Kommentar

Heute bin ich über eine Präsentation von Huffington-Post-Redaktor Gala Afshar gestolpert. Er listet Zahlenmaterial zu den Trendthemen „Mobile“, „Social“, „Cloud“, „Big Data“ und „Apps“ auf.  

Ein paar Statements aus der Präsentation: 

MOBILE: “The mega trend of 21st century is empowerment of people via connected devices”. Mary Meeker

  • „People who use phone and tablets to access the Internet will outnumber those who use a PC by 2015“
  • „Over 200 million tablets will be sold in 2013.
  • „29% of Americans say their phone is the first and last thing they look at every day. People are always connected.“

SOCIAL: “Social Media is about sociology and psychology more than technology.” Brian Solis

  • „85“ of users say social networks help them decide what to purchase.“
  • „Youtube reaches more US adults ages 18- 34 than any cable network.“
  • „the fastest growing age bracket on Twitter is 55 – 64 years old

CLOUD: “The personal cloud will gradually replace the PC as the location where individuals keep their personal content.” Gartner

  • „Cloud will generate 14 million jobs by 2015.“
  • 1/3 IT budgets to be spent on cloud computing in 2013.“
  • „Every week 140’000 hard drives crash in the United States.“

BIG DATA: “The real issue is making sense of big data and finding patters in it that help organizations make better business decisions.” Gartner

  • „68% of companies do not have a stated Business Intelligence / Analytics strategy.“
  • „Big Data could save put to 450 billion US-Dollar in healthcare spending.“
  • „2.5 billion gigabytes of date are created every day. That number doubles every month.“

APPS: “Industry to reach tipping point in next 12-18 months; plans for coporate app stores need to start today.” IDC

  • „More than 1.5 million apps are available in the Apple App Store and Google Play.“
  • „Of the apps downloaded, 1 in 4 are abandoned after the initial use. People use apps that enhance their lives.“
  • „82% of mobile media consumption time is within apps and 18% is from mobile browsers.“


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